Define the offer
Choose a clear customer, conversion type and scope so every lead does not become a new business model.
View packagesFor aspiring and established conversion professionals
Build a van company that can price, produce and deliver.
Get practical guidance to define what you sell, scope the complete job, protect the margin and turn custom work into a repeatable customer experience.
Real conversion experienceStructured business guidanceClear deliverables
A workshop designed for professional conversion work.The operating lessons began before the first customer van entered the shop.
Why Keystone
First the van.
Then the shop.
Then the operating model.
Keystone began with a personal Sprinter conversion in 2017. The response to that first build revealed a larger opportunity: turn practical conversion experience into a professional service.
During COVID, a dedicated barn-style workshop was commissioned and Keystone began accepting customer projects. Building the company required more than craftsmanship. It required customer discovery, specifications, sourcing, pricing, sequencing, technical integration and disciplined delivery.
Keystone advisory organizes those lessons into a clearer path for the next conversion business.
Read the Keystone storyThe company behind the conversions
Four operating systems every van business needs.
Scope and price the work
Account for materials, labor, dependencies, changes and risk before committing to the customer.
Manage production
Coordinate suppliers, technical systems, customer approvals and build phases in the correct sequence.
Deliver professionally
Create a repeatable handoff, documentation and follow-up process that builds trust and referrals.
Multiple trades. One compact product.
The business must coordinate every system around the customer promise.
Electrical, climate, plumbing, cabinetry, fabrication and purchasing compete for the same space, time and budget. A reliable operating process is as important as the craftsmanship itself.
Keystone advisory
Choose the business outcome you need now.
Resolve one decision, pressure-test the full plan or build a focused 90-day launch roadmap.
Bronze
$195
Focused Consultation
Resolve one important build or business decision with an experienced operator.
- Pre-session questionnaire
- 45-minute video consultation
- Written summary and next steps
Silver
$595
Business Plan Review
Pressure-test the offer, scope, pricing approach and operating plan before committing more capital.
- Document review before the session
- 90-minute working consultation
- Prioritized action plan
- One follow-up review
Gold
$1,495
Guided Launch
Build the company foundation with structured guidance across the decisions that shape launch.
- Launch-readiness assessment
- Three advisory sessions
- Offer and workflow review
- 90-day launch roadmap
- Email support between sessions
Consultations provide practical business and conversion guidance. They do not replace licensed engineering, legal, tax or code-compliance advice.
Not ready for a consultation?
Start with the free Pro Builder briefing.
Get practical guidance on offers, scoping, workflow and customer delivery—written specifically for conversion businesses.
Building your own van instead?